Understanding Different Exit Strategies: Which One Aligns with Your Goals?
- ExitPlanning
- Apr 24
- 3 min read

Every business owner will exit their business eventually—the real question is how. The right exit strategy isn’t just about maximising financial value. It’s about aligning the sale or succession with your personal goals, financial needs, legacy preferences, and timeline.
At ExitPlanning.co.uk, we help UK business owners navigate their options early, ensuring they have time to prepare and position their business for the best possible outcome. In this guide, we break down the most common exit strategies, explore the pros and cons of each, and offer tips to help you choose the approach that best aligns with your objectives.
1. Trade Sale (Third-Party Buyer)
Best for: Maximising sale price, clean break
Who buys? Trade buyers, strategic competitors, or overseas acquirers
A trade sale involves selling your business to another company—often a larger player in the same or a complementary industry. It’s a popular route for owners looking to cash out and move on.
Pros:
Potential for highest sale value (especially with multiple bidders)
Clean, fast exit if structured well
Buyer may bring additional resources for your team
Cons:
Can be disruptive to staff and culture
Higher scrutiny during due diligence
May involve earn-outs or deferred payments
Recommended if: You want to retire, move on, or maximise value in a defined timeframe.
2. Management Buyout (MBO)
Best for: Retaining legacy and rewarding the team
Who buys? Your internal management team, often with external funding
An MBO lets your senior team take over ownership. It’s a great option if you trust your team and want a smooth, private transition.
Pros:
Minimal disruption
Keeps the business in trusted hands
Faster, more discreet process
Cons:
May require seller financing or third-party backing
Value may be lower than a trade sale
Team needs leadership capability to take the reins
Recommended if: You value continuity and trust your management to carry the business forward.
3. Employee Ownership Trust (EOT)
Best for: Preserving company culture and rewarding employees
Who buys? A trust representing all employees
An EOT enables your business to be sold to its employees via a trust structure—often with significant tax benefits for the seller.
Pros:
Up to 100% capital gains tax relief on qualifying sales
Motivates and rewards employees
No need for external buyers
Cons:
Typically slower to implement
Requires solid profits to support deferred payments
Employees don’t hold shares directly
Recommended if: You care about employee welfare, want a legacy-focused exit, and seek a tax-efficient structure.
4. Partial Exit / Equity Release
Best for: De-risking while staying involved
Who buys? Investors, private equity, or strategic partners
A partial exit allows you to sell a portion of your business and retain some ownership. It’s often used to bring in growth capital or reduce personal risk.
Pros:
Cash out some value now
Stay involved for future growth
Can increase business valuation before a full exit
Cons:
You’ll have new shareholders and potentially less control
May involve complex structuring and legal work
Recommended if: You want liquidity but aren’t ready to fully retire.
5. Family Succession
Best for: Keeping the business in the family
Who buys? A next-generation family member
Passing your business to a family member is often seen as the most traditional succession plan.
Pros:
Preserves family legacy
Trusted transition
Long-term planning potential
Cons:
Family dynamics can complicate leadership handovers
Value may not be fully realised
Requires grooming and training the next generation
Recommended if: You have a family member ready, willing, and capable to take the reins.
6. Liquidation / Wind-Down
Best for: Businesses with limited transferable value
Who buys? No buyer—assets sold off
This is typically a last-resort option where the business has little marketable value as a going concern. While not ideal, it may be the right choice for lifestyle businesses or sole traders.
Pros:
Simple and straightforward
Quick way to exit
Cons:
Minimal value extraction
No legacy preserved
Can feel emotionally deflating
Recommended if: There’s no buyer interest or the business is no longer viable.
Choosing the Right Exit Strategy
To identify the strategy that fits best, ask yourself:
🔹 What are my personal goals (retirement, reinvestment, legacy)?
🔹 How much do I want to stay involved after the sale?
🔹 How important is preserving culture or rewarding staff?
🔹 What’s my ideal exit timeline?🔹 Am I more concerned with control, continuity, or cash?
Every business is unique—and so is every owner’s journey.
Exit planning isn’t just about selling—it’s about preparing, positioning, and picking the right path. At ExitPlanning.co.uk, we help UK SME owners build tailored exit strategies based on their goals and timelines. Whether you’re looking for a clean sale, family handover, or employee-led succession, we provide clear advice and practical support to make your next move with confidence.
Need help deciding your exit route? Start with a confidential exit review at ExitPlanning.co.uk. No pressure. Just expert advice.
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